
Zoom was a company I wanted to avoid. An app I was forced to download during the pandemic to communicate with the rest of the world. Since Cathie Wood made Zoom one of the more significant holdings in ARK Innovation ETF (ARKK), I assumed it was a hyper-growth, deeply unprofitable company with more hype than actual substance.
With the stock cratering since its pandemic day highs, I have done a deeper dive into the company and realized I may have judged this book superficially by its cover. The company is highly profitable, has no debt, and has proven it no BlueJeans, not even close. The company was built from scratch as an enterprise tool nearly a decade before the pandemic. Although its use as an app for virtual cocktail parties and meet-and-greets is declining, Its use in the business world is expanding rapidly.
Expectations for Zoom are ridiculously low for such a high-quality company. It trades at such low valuations it is screaming potential great opportunity. Many analysts have either given up or taken a wait-and-see approach. It appears there are two reasons why Wall Street is sitting on the sidelines:
- Microsoft Teams will cut into Zoom’s videoconferencing software market share.
- 2022 was the peak for Zoom because of lockdown restrictions. It will not likely see this type of growth in a non-pandemic environment.
Analysts do not provide the specificity and context for why Zoom will lose its market share. Analysts assume Teams, Google Meet, and other big-name players will continue to erode Zoom’s 55% market share lead in video conferencing. Even if losing market share is inevitable, Zoom will remain an entrenched leader. The TAM for this market keeps accelerating and evolving, with hybrid work models now a permanent fixture.
The video and audio communication market alone is big enough for multiple winners. It isn’t a winner-take-all scenario. Zoom doesn’t have to be the leader to succeed, just one of the leaders. Audio and video communication in the enterprise sector was saturated before Zoom was founded. More likely, the industry is still growing and evolving with increasing AI adaption and innovation velocity. Even better, Zoom has less than a 6% market share in the overall office-suites market. Google Workspace is the dominant player in the market, providing Zoom and its suite of products an opportunity for solid growth over the next decade.
Zoom’s Edge over Microsoft and Google:
At its core, it is an artificial intelligence company. Its rapid implementation of AI into its products is slowly helping it create a powerful network effect for its enterprise business. They have built from the ground up and patented their cloud-based technology stack instead of being based on decade-old code trying to fit it into new technology; Zoom is a pure cloud-based platform based on Amazon’s AWS and Microsoft’s Azure servers. Its best-in-class products provide users with superior video & sound quality and overall better user-end experience. Zoom has a significant advantage over smaller players who do not have the capital or resources to bring a competitive product onto the market.
Regarding reliability and quality, Zoom ranks highly because of its premium technology stack infrastructure. Zoom’s growing patent portfolio shields itself from Microsoft or Google stealing or copying their products. Zoom holds patents in videotelephony, voice-over IP (VoIP), and AI-driven technology. These patents give Zoom a premium evaluation in the case of being acquired. These fundamental qualities are a hidden secret weapon that you cannot see on the company balance sheet or just based on the numbers.
Zoom’s technology and products integrate seamlessly with other applications like Salesforce, Slack, and Dropbox. Once integrated into the enterprise connective tissue, this creates a situation where the product becomes too costly and time-consuming to remove, creating a powerful network effect. Enterprise customers typically use several third-party application vendors, depending on their use case. Some customers want all their applications to be Microsoft products, which is atypical of how the enterprise ecosystem typically works. Most clients do not want to be completely locked into the Microsoft Office 365 ecosystem or have Microsoft as their sole vendor. As long as the multiple applications flow cohesively within the enterprise workstream, many companies will hesitate to go all-in on Microsoft.
Aside from having the best product, Zoom is pouching away key-level executives from Microsoft. Zoom’s Chief Product Officer, Strategy Officer, Development Officer, and Technology Officer bring over 84 years of experience from Microsoft! Overall, the leadership team is seasoned and well-rounded, many coming from Webex/Cisco. This team is a potential dream team in the making. The company is led by the founder and CEO, Eric Yuan, who is intensely focused and visionary. The leadership team understands the enterprise market and rapid product rollout, with a long-term plan to execute a go-to-market (GTM) strategy. They have already passed a real-time stress test during the pandemic, essentially repairing and upgrading a plane while in the air. Management passed with flying colors.
One of the biggest compliments of Zoom came from the CEO of Upstart, Dave Girourad, a former product manager at Apple and President of Google’s Enterprise division. In an interview with the Motley Fool last year, Girourad gave high praise about the team at Zoom:
Obviously you don’t want to act in fear, I’m one who has not historically done a lot of singular stock picking. I do it occasionally, but I usually will not do a lot of that myself. But occasionally I just have conviction and I have conviction through experience in seeing a product, and I will just give you an example. I put a big chunk of money recently, the first time I bought a singular stock in a long into Zoom. I was I know that business, we’re trying to build products like that at Google. I know how hard it is. That company executed incredibly well when suddenly their business just went through the roof in early 2020, and I had just so much respect for what they’ve done, and I know how hard the problem is to solve. How many times has like doing video like this has been just a nightmare in the past despite the fact that Microsoft’s coming after them, Google’s coming after them whoever else.
Upstart Holdings CEO Dave Girouard Talks About the Company’s Balance Sheet and More
High praise from a highly credible executive in this industry. I value his opinion and personal experience much more than most Wall Street analysts.

Technology stack advantage, quality of products, and execution by management will be the winning formula for Zoom. As we see rapid and intensive AI integration, this will likely force companies to take on higher expenses in multiple industries. Typically, the CIO or CTO decides to take on Zoom as a vendor vs the legacy apps. Video conferencing tools will be viewed as more of a need than a want. Taking on Microsoft Teams simply because it is free or provides several features businesses rarely use won’t be good enough. Is it intuitively running better for clients of Teams after collecting their data and information? Is the Teams platform increasing productivity? I and many others argue it underdelivers.
Imagine if Zoom automatically takes notes or creates an action plan during a meeting. It has already launched these products, and the higher costs associated with superior AI-implemented products will be worth it if they can unlock significant cost savings in the long run or significantly boost meeting productivity and collaboration. Zoom is winning the popular vote as its tools and applications are viewed as more intuitive and user-friendly than Teams. This will become more noticeable as technology improves.
From a valuation standpoint, ZM stock is trading at dirt-cheap levels. You have to ask, will Microsoft grow faster than Zoom? Which is more likely? One has a market cap of around 22 billion, and the other almost 2.8 trillion. Even if Zoom doesn’t achieve Ark’s $1,500 share price projection by 2026, the stock will likely be a big-time winner, even if management meets baseline expectations. Today, the stock is undervalued based on most financial metrics:
ZM Price to Sales ratio: 4.92
MSFT Price to Sales ratio: 12.81
ZM Price-FCF ratio: 17.07
MSFT Price-FCF ratio: 44.2
An investor in Microsoft is paying a premium for a superb business. Expectations are sky-high, and they must deliver great numbers to maintain their high valuation. Is it possible? Absolutely. Is it more likely than Zoom, trading at low valuations and expectations, to outperform Microsoft? The probabilities appear to favor Zoom. These are the types of questions investors should be asking. I started a position in Zoom, hoping that not only is it undervalued but also misunderstood, with the growth story still early.
I see an investment in Zoom similar to that of Moderna. Two companies that multiplied during the pandemic for areas not of their original focus – Moderna developing cancer treatment and Zoom acquiring B2B customers. The narrative has shifted quite a bit for both companies as they have grown significantly from their start. Although the headlines read companies struggling to adapt in the post-pandemic world, they are fundamentally strong. Zoom may have received an artificial/temporary boost from consumers downloading the app for reasons outside of enterprise; what isn’t artificial is the increased brand awareness, obtaining verb status (zoom, tweet, google, Airbnb), and cash windfall, which can be invested in the overall business to further separate itself from Skype, FaceTime, and Google Hangout.

Pros of Zoom as an investment:
- Exceptional and best-in-class product offerings.
- Impressive technology foundation and patent list.
- Founder-led company that shined bright during a global emergency.
- The beginning of a new intuitive human work communication system?
Risk factors:
- A lot of execution risk and pressure.
- The best product does not always win.
- There is insufficient data to show that Zoom customers will keep them long-term and pay higher prices instead of switching to a less expensive platform.
- The stock is inexpensive. That reason alone does not indicate future growth will be impressive despite lowered expectations. A short-term bounce back or recovery is possible, maybe even probable, but a sustained price increase will require consistent growth.












